AWhere CPG includes
Wal-Mart Retail Link Import Wizard
A fully automated wizard that rips apart that 40,000 line POS Excel spreadsheet generated by your Retail Link report template. It separates your data by product grouping all the performance attributes with each. And of course it displays each performance indicator across all 3600 Wal-Marts and 600 Sam’s Clubs. The Wizard also magically indexes key performance indicators to the nation and to the market: you choose whether to index to IRI InfoScan or Nielsen Scantrack or DMA markets.
Linkable Map Layers
CPG provides a series of built-in map layers that are used to render all our sales, demographic, and weather displays. You can also use these layers to link external Excel spreadsheets from your company data, syndicated reports from IRI, Nielson or SPINS, or from any Internet or 3rd party source. Linkable layers include:
- US States (50)
- US Counties (3141)
- US Counties (3141)
- Wal-Mart and Sam’s Clubs (>4200)
- Wal-Mart and Sam’s Club trade areas
- IRI InfoScan Markets (65)
- Nielsen Scantrack Markets (52)
- Nielsen DMA Markets (210)
2008 US Demographic Estimates
AWhere has teamed with a census statistics company to provide 2008 estimates of the demographic breakdown of the entire USA. We’ve pre-calculated about 100 demographic variables covering ethnicity, age breakdowns, household income, and household consumer goods spending. These 100 variables are pre-aggregated to the states, county, IRI and Nielsen Markets and down to the trade area of each individual Wal-Mart and Sam’s Club store location.
Weather Impact Forecasts
For years, AWhere has been an online weather map supplier to Farm Journal and major Agricultural companies around the world. Now, CPG can access our daily 10-day history and 10-day forecast weather maps electronically via our web services. Included are history and forecasts for daily min/max temperatures, average humidity and precipitation. We also provide this same 10 day forecast pre-calculated for each Wal-Mart and Sam’s Club.
Microsoft Virtual Earth
AWhere provides the business acumen. Microsoft does Windows and Streets. By itself, Virtual Earth can plot a few hundred points. With a little help from AWhere, you can visualize thousands of store locations and color themed county and zip code polygons. Anytime you wish, a single mouse-click will turn on Microsoft Virtual Earth street and satellite views under your POS and demographic displays to make sure your insights stay grounded.
The 52 Nielson Scantrack® Markets
The 65 IRI InfoScan® Markets
The 210 Nielsen DMA® Markets
US Census 2008 Demographic Estimates
AWhere CPG includes market and market definitions to map data from Excel Spreadsheets against IRI InfoScan, Nielsen Scantrack and DMA markets as well as Zip Codes, Counties and States.
Download the AWhere CPG Sales Sheet (PDF; 2 MB)
How Can We Help You?
If you’re intrigued about how AWhere CPG can help your cause, give us a call. We would like to understand your product challenges and help you start using a new solution providing insight today… that your competition can only dream about tomorrow.
Call us at 877-355-0556 and ask for our CPG Solution Specialist or visit www.awhere.com
All product specifications are subject to change. AWhere is not affiliated nor endorsed by Wal-Mart Stores, Inc.
All other trademarks and copyrights mentioned are the property of their respective owners.